Topic: behavior change


Gain insights into small business energy savings
07.20.17 | The split incentive problem, limited capital for large investments, limited staff time and concern about business disruptions make energy conservation a tough sell to small businesses. Low-cost behavior change approaches overcome some of the... MORE
The results are in: Green Madison online sustainability game
11.30.15 | From September through November, Madisonians from across the city and 40+ organizations took part in the Cool Choices online sustainability game. Statistics and impact: 850+ players 41,445 Cool Choices $245,855 saved 1,669,762 lbs CO2 avoided 1,878... MORE
AESP webinar highlights trends
08.24.15 | Seventhwave's Tracy La Haise presented as part of a panel for the Association of Energy Services Professionals' webinar held August 20, 2015: Current and future trends for behavior change energy efficiency programs. MORE
Motivating high users to save energy
05.27.15 | We worked with Cool Choices to explore whether engagement games could identify high users and drive them to energy efficiency programs. The answer is, “Yes!” Read the full report. MORE
BECCsters talk about behavior impacts
08.11.14 | The MadCity BECCsters explored measurement and evaluation of behavior change efforts at their mid-summer meeting on July 30. Four local experts shared their insights. Whether you are designing, running, overseeing, or researching behavior change,... MORE
Cool Choices: Green players get greener
02.03.14 | Our meta-analysis of Cool Choices' pregame baseline surveys and scoring data reveals metrics that may predict how actively a player will participate. Read about our findings on Cool Choices' blog. MORE


Seventhwavers at ACEEE Summer Study
08.05.16 | 2016 PAPERS AND VIDEO SHORTS: Codes don’t always get enforced, but contracts do: changing the procurement paradigm to drive building energy performance / by Adam McMillen, et al. Verified! How performance-based procurement can boost new... MORE
MadCity BECCsters
08.11.14 | An offshoot of the Behavior Energy and Climate Conference, MadCity BECCsters is a Madison, Wisconsin area forum for energy and sustainability professionals interested in human behavior. We meet on the first Thursday of the month to share research,... MORE
Behavior change
12.03.13 | We are working to translate decision science into a set of proven principles and approaches that allow program managers to build credible people-centered initiatives that help meet escalating efficiency goals. Minnesota Power AMI behavioral... MORE


Statewide commercial behavior segmentation and potential study
10.10.17 | Download the report Prepared for Minnesota Department of Commerce, Division of Energy Resources. Prepared by Illume Advising, LLC and Seventhwave. A recently completed CARD research project led by ILLUME Advising addressed the barriers small... MORE
Energy efficiency opportunities for homes with high usage: market characterization and customer engagement strategies
07.21.16 | We conducted an in-depth study of 100 high energy consumption homes in Minnesota. The goal was to help conservation program managers better understand the factors contributing to high usage, quantify the energy savings potential associated with... MORE
When above average is not good enough: results from a study of high-energy-using homes in Minnesota
12.12.16 | Article by Jeannette LeZaks and Ingo Bensch, Home Energy Magazine, Nov/Dec 2015. MORE
Find and flip: motivating high energy users to save energy
05.27.15 | Prepared by Cool Choices and Seventhwave (formerly Energy Center of Wisconsin). MORE
SGIG consumer behavior study: Minnesota Power AMI behavioral research pilot
03.22.17 | Minnesota Power is a winter peaking investor-owned electric utility with ~145,000 customers in its ~26,000 square mile service territory that covers central and northeastern Minnesota. The utility's Smart Grid Investment Grant (SGIG) project... MORE
Identifying the impacts of Cool Choices' game at Miron Construction: energy savings from player actions
06.04.13 | This report summarizes findings from a billing analysis and participant interviews a year after the end of the game at Miron Construction. Participants scored by taking and reporting sustainable actions related to energy, water, indoor air quality,... MORE
Miron Construction's iChoose Game: results of a post-game survey and analysis
08.22.12 | The Energy Center analyzed the impact of a game implemented by Cool Choices for employees at Miron Construction Company in 2011. MORE
Communiques from the 2007 Midwest Energy Survey
06.17.13 | Communiques from the 2007 Midwest Energy Survey. MORE
Behavior Change for the Climate: Is the Public Thinking What We’re Thinking?
06.17.13 | Presented by Ingo Bensch at the Behavior, Energy & Climate Change Conference, Sacramento, California, November 19, 2008. MORE
Is Climate Change a Good Thing? Opportunities and Barriers to Using Climate Change to Motivate Efficiency
12.06.12 | Public attitudes about climate change have implications for advocates of energy efficiency and climate-friendly actions. The Energy Center examined what current attitudes about climate change mean for the use of climate messages to motivate energy... MORE


MadCity BECCsters: various presentations
06.23.16 | Playlist features a variety of presentations. MORE
Scouting for residential electricity savings (project overview)
12.19.13 | Seventhwave (formerly the Energy Center of Wisconsin), with the funding support of the Minnesota Office of Energy Security and Minnesota Power Company, directed a timely consumer electronics field study on behaviors and usage patterns of homes... MORE


Move existing manufactured homes toward efficiency
09.13.16 | The manufactured home market offers an affordable housing option—and sometimes the only option—for many would-be homeowners. Residents of manufactured homes (also known as mobile homes) are more likely to be low-income than residents of other... MORE
Supercharge sustainability with employee engagement and games
01.06.15 | As a result of this webinar, you will be able to: Describe various approaches organizations are currently using to engage employees in initiatives that save energy, reduce water use and advance other environmental sustainability goals. Explain how... MORE
Residential high energy users: causes and opportunities
12.04.14 | High energy users in single-family homes present the greatest opportunities for energy and cost savings, yet relatively little is known about what is happening in these homes or how energy efficiency and utility programs can engage these consumers... MORE
Midwest Energy Survey: tracking household perceptions and actions
06.26.12 | Hear what residential customers in Wisconsin, the Midwest, and the nation had to say about energy topics! Join Ingo Bensch for a webinar on the Energy Center of Wisconsin's latest research on consumer perceptions and actions concerning their energy... MORE
Scouting for residential electrical savings
01.26.10 | View the webinar on-demand: U.S. households are plugged in—there are now about 25 consumer electronic products in every household, compared with just three in 1980. A year-long field study in Minnesota sheds new light on the make-up of this... MORE